Beware the Fake Logo Design
Beware the Fake Logo Design
I saw a logo that looked cool from a cheap logo company online, so I looked up the name of the company and it doesn’t exist. Imagine that. I looked at no less than 25 images from a cheap logo website and checked them all out. One of the 25 was an actual business, a dental office using that logo image from the portfolio. Granted some of these may be businesses that have gone out of business, but, I assure you I have seen so many websites for cheap logos or logos from a designer in India, Pakistan, etc. who has an extensive portfolio and in almost every case, they are not real client logos. What those logos are is glorified clip art.
Another Ploy
Another ploy is that they find a high profile company online, make a bunch of logos, and put them in their portfolio. Wow, big-name brand but fake logos. It really doesn’t matter if they were approached to create a logo and it wasn’t chosen. It is still not used for a company for some reason. There is a HUGE difference between an actual client and a fake one. Real clients show that the logo designer can work with a business and create a logo that satisfies the client so much that they are proud of their logo and use it for the business it was created for.
Some clients are clueless and it is the designer’s job to work with them, take the essence of what they want, and make it beautiful. It is really EASY to make a great logo for a non-existent client because it’s all fantasy. And that same $30 logo will probably be a bitmap file meaning the size they give you is the size it will stay forever unless you use someone like Philadelphia Logo Designer to redraw it in a program that will allow it to be scaled in size.
In a nutshell . . .
You get what you pay for. Use professionals for real logos. Again I say beware the fake logo design. Shortcuts to creating your business identity will not help your business succeed. Philadelphia Logo Designer will fulfill the service of creating an identity that you will be proud of and more.
